Mindset HR

About Gemma Crane

I am a fully qualified CIPD (Chartered Institute of Personnel and Development) professional at Level 7, with over 24 years of HR experience in a wide variety of sectors and industries, at both operational and strategic levels.

I am passionate about partnering with CEOs, MDs and HR Directors to drive their business forward and become an employer of choice. My aim is to go on a journey with my clients and work closely with them, supporting the growth of their business by working on the foundations, processes and initiatives so they have the right people and the best frameworks in place to succeed.

Mindset HR is now a team, bringing over 100 years of combined HR experience to the businesses we support.

If this is you, and you think that myself and Mindset HR are a good fit for your business, please do get in touch.

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The Mindset HR team
100+
Years combined team experience
CIPD
Level 7 qualified
NLP
Practitioner & coach
In the press

Mindset HR’s Business Enquirer issue

Gemma Crane spoke with Business Enquirer about how our mindset-based and holistic approach to HR can be a game changer for businesses.

Read the issue

The story behind Mindset HR

In Gemma’s own words — the route into HR, the coaching that changed it, and why mindset sits at the centre of the work.

Why did you decide to start Mindset HR?

Whilst on maternity leave with my son, I started exploring other work avenues, as I needed to stimulate my mind and have some adult time. Having this time away from my career gave me thinking time. We have been conditioned to believe that you could have either a career or be a mum, but not both. I now know that you can have them both!

After completing my Level 7 Certificate in Personnel Development (CIPD), I still had a passion for learning, and I found network marketing, with part of this being about the mindset. This inspired me and enabled me to start to re-connect with myself. I discovered Rhonda Byrne's books including The Secret, The Power and The Magic, which were life changing. I completed my Life Coaching diploma and invested in a personal coach and mentor.

I returned to work after my maternity leave a different person. I still wanted a career, but my outlook had changed. I turned 40 in 2021. I knew it was time to put my big girl pants on and get out there and offer my services to businesses that need my help to look at their people strategies differently.

What led you to becoming an HR professional?

My journey was not at all traditional. My parents split when I was just four years old, I was bullied at school, and at sixteen I left high school with no qualifications after failing most of my GCSEs. I felt like a failure. However, having started singing and dancing at just three years old and with a love of performing, I have had amazing opportunities to travel at various periods of my working life to Japan, Turkey and Los Angeles, and thoroughly enjoyed it.

Our personal journeys make us who we are, and I would not have changed a thing, as it has all led me along the path to where I am today.

What did you do when you left school, as you had very few qualifications?

After leaving school I spent a brief period working in retail. At seventeen, I secured a job in personnel for a large retailer and worked my way up to Recruitment Manager. I then went into retail sales and, as Regional HR Advisor, I travelled all over the UK.

The people, training, support, and investment in me was amazing. The business believed in training and development, and I undertook coaching courses and became an NLP Practitioner, which I love. It was from this moment I could feel my life was going to change.

You have a personal coach — why?

The best investment you can ever have is in yourself. I find it interesting that people learn everything about different topics and spend hours researching, however very few learn anything about themselves and never invest the time you deserve in getting to know you.

Coaching has changed my life, and I would highly recommend it. I realised that I now felt complete freedom. Up until this point in my life I was always worried about what people thought of me and others' opinions. That is no longer the case. It feels incredible.

Why do you think self-image is crucial to development?

I genuinely believe that self-image is something that should be taught in schools. It is something that I have had to work on personally. You can have all the knowledge in the world and the best exam results, but if our self-image and inner dialogue is based on our childhood and conditioning, and that is not positive, then you will not become successful. Likewise, those who have come out of school with no exam qualifications become successful because of their self-image.

Tell us more about the holistic HR side to Mindset HR

In addition to the NLP, because of being spiritual, I am drawn to a more holistic HR approach and completed the basic theta healing course. This utilises working with the creator to heal and clear the mind of fears and blocks which are preventing people from moving forward, which gave me a different perspective of coaching from a different modality.

I am currently an Elite coach of the Proctor Gallagher Institute, learning psycho-cybernetics and how the universal laws and quantum physics help people achieve the life they want.

There are huge benefits to organisations when incorporating the learnings from this programme and mindset, together with NLP, which looks at the neuro, language and behavioural patterns learned through experiences and programming, and the ways these patterns can be changed to help employees achieve the desired outcome. Including this in people strategies helps to keep employees, create a better culture, reduce absenteeism, and improve productivity and performance.

What is different since the start of the pandemic?

Work-life balance and priorities have changed for many of us now. We look differently at the world and what is expected of us. This means employers need to make sure that they are tapping into what makes people happy, so when recruiting they identify skillsets, loves and passions to identify how they can add value and contribution to an organisation.

Examples of this include reviewing role profiles, what tasks people enjoy, what hours they wish to work, and looking at hybrid working plans or even forty-eight-hour fortnights or four-day working weeks. Benefits and incentives organisations put in place do have a significant impact on how appreciated their people feel. If you have a happy workforce, then you get the best output from them, and they contribute and add value consistently.

See how we have helped others

  • “I first contacted Gemma at mindset Hr several months ago when I was struggling with a member of staff. Since first contact Gemma has been nothing short of amazing. She made everything easy to deal with and was always there to answer queries and questions. She made a very stressful and trying situation so much easier. I would not hesitate in recommending Gemma and her team to anyone.”

    wesley scoffins
  • “as a small business we cannot afford to have a dedicated hr manager - so by using Mindset HR we get swift, good advice without the salary! thank you for always being on hand 😊”

    Debbie Everett
  • “What can I say about Gemma and Mindset HR. Amazing, just simply amazing, if we have a good mindset and a clear vision we can accomplish whatever we want, as a business owner that is so important to me and having had the pleasure of listening to Gemma a few times I would highly recommend her to anyone who wants to develop and move forward personally, in business and spiritually. I am very keen to work closely with Gemma as I can clearly see the benefit that Gemma can bring to my business and my team. Setting goals and achieving them is key to success. I really could go on all day but why not take some time to listen to her for yourself, it may just change your life💜”

    Gareth Hill UW partner
  • “Superb service from Gemma @ Mindset HR, Gemma is very friendly and approachable, with a wealth of HR knowledge at her fingertips. Would 100% recommend.”

    Britannia Safety
  • “Gemma was recommended. If your looking for someone that deals with employment law She is the lady you need. Fantastic service and will not hesitate to recommend Gemma in the future. ⭐⭐⭐⭐⭐”

    Suanne Jones
  • “Great Service, highly recommended”

    Simon Watts
  • “So very impressed with Gemma and Mindset HR. Such huge amount of experience and knowledge available that gets delivered in the calmest of manners. That makes it all so reassuring for everyone involved in an HR process. I thoroughly recommend Gemma & Mindset HR to any company seeking a genuine partner in your business.”

    Dan Kelly (BNI Norfolk)
  • “Gemma was welcoming, friendly, supportive and professional. Support was also available in-between sessions which is very considerate.”

    Helen

Reviews from Google

Think we might be a good fit for your business?

Drop us a line about what is going on, and we will tell you honestly whether we can help. Call 01603 511481, or send us a message.

Norwich, Norfolk  ·  gemma@mindset-hr.co.uk